You Might Be Doing Valentine's Day Wrong

February 12, 2026

You Might Be Doing Valentine's Day WrongĀ 

ā€

Valentine’s Day is this weekend. Are you ready? And by ready I mean do you have a gift picked out? A reservation set? A string quartet booked to play a romantic song from your front yard? No? Well, that’s okay. A lot of people wait until the last minute to get their Valentine’s Day idea together. I’m here to help not to judge. So, if you are one of those people who don’t know what to do to show your loved one how much you care, don’t worry. I got you!

ā€

Totally Awesome Valentine’s Day Ideas from Your Trusted ICA Newsletter:

ā€ā€

1. Car Care Club: Gift a Card Care Club membership to show you care about your loved one’s car from the wipers to the engine. Slip these amazing coupons in their bright blue protective cover into any card–they’ve got some really good cards at every price point (cutesy ones with hearts at your local dollar store and expensive ones that play songs at your local drug store. Again, I’m here to help, not judge.)--and get ready for the biggest hug of appreciation for the abundance of savings!

ā€

2. Take Your Sweetheart’s Car to Your Nearest Ice Cold Air for an Oil Change: Set up an appointment for the oil change, and let the expert technicians do the rest. Then, when you get the car back, put a rose (or a dozen roses) on the dashboard with a handwritten note that says, ā€œUnlike the oil in your car, my love for you will never change.ā€

ā€

3. Get Sticky: Now look, this is a family-friendly newsletter so take it easy. I’m talking about you and your darling joining the $45 Oil Change Sticker Club. A couple that sticks together, sticks together! Not to mention, every time they look at that sticker on their bumper or back window, and every time they get that amazing price on a 100% Synthetic Oil change, they’ll be reminded of your love.

ā€

4. Hit the Road: Plan a road trip to an Ice Cold Air location you’ve never been to before and make a day of it! Drive to the location in St. Pete then visit the Dali! Check out the location in Crystal River then explore the Three Sisters Springs Wildlife Refuge! Stop by the Ice Cold Air in Zephyrhills then get bold with a visit to Sky Dive City! Swing by the Dale Mabry Tampa location then split a piece of Key Lime Pie at the Village Inn right up the street! There’s 14 locations! Think of the adventures! Take selfies and tag us! I’m being very serious right now, just so you know.

ā€

5. Shoes, Shoes, Shoes: There’s an assumption that no one loves shoes more than women but I’ve known quite a few guys that get serious about their boot or sneaker game, so when I say a pair of shoes is a great Valentine’s Day gift, know that I’m talking about brake shoes. Brake shoes only last about 20,000 to 30,000 miles, so if your dearest lovebug is driving a car with more miles than that–in that stop and go 275 traffic no less–it may be time to get over to Ice Cold Air and get some new ones. There’s a discount coupon on the Car Care Club book, and that brings this list full circle!

ā€

Maybe I'm biased but these feel like ideas that can keep a love going strong or bring that spark back into a relationship that's running on fumes. Let me know if you try any of ā€˜em. I can send you my address for any wedding invitations or vow renewals that may result from these creative takes on romance.

ā€

Sincerely,

The Ice Cold "Love is in the Air" Newsletter

ā€

Right arrow
PreviousNextRight arrow